At the end of this unit, you will be able to:
Consider design elements for posters.
Use basic PowerPoint tools to create your design.
Consider ways to present your poster.
Use a rubric for evaluating a poster
An effective poster serves as a:
Source of information
Summary of your work
An effective poster is not just a standard research paper stuck to a board. A poster uses a different, visual grammar. It shows, not tells
It avoids visual chaos, with many jagged edges or various-sized boards that distract the viewer. Instead, it guides the viewer by using a visual logic, with a hierarchical structure that emphasizes the main points.
All elements, even the figure legends, are visible from 4 feet away.
It displays the essential content – the messages – in the title, main headings and graphics. It indicates the relative importance of elements graphically: each main point is stated in large type-face headings; details are subordinated visually, using smaller type-face. The main headings explain the points, rather than merely stating “results” and letting the viewer hunt for – or even worse, invent – the message.
Design Consideration Tips
Make your message clear.
What is your take-home message?
Will the reader get the idea in 3 seconds from 10 feet away?
Consider alternatives to paragraphs: for example lists, charts, or graphics. Present numerical data in the form of graphs, rather than tables (graphs make trends in the data much more evident). If data must be presented in table-form, KEEP IT SIMPLE.
Create focus and flow.
Create a focal point and a clear path through the poster.
Poster Text: Pick ONE font and stick to it.
Suggested font sizes: [for an average printed poster of 36×45-inches]
Title: 96 Point font [NOTE: It should be easy to read from 15 feet]
Authors: 72 point
Affiliations: 36-48 point
Section headings: 36 point
Text: 24 point
Acknowledgements: 18 point
Use large/colored font for emphasis
Use bulleted points rather than paragraphs
AVOID too much text [limit total to about 300 words]
The post Creating a Scientific Poster
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