[Solution]Fernandez Marketing Company Overview

Need assistance with this assignment. Included are the instructions and resources provided by the professor. Professional must include Plagiarism report and be willing to do…

Need assistance with this assignment. Included are the instructions and resources provided by the professor.
Professional must include Plagiarism report and be willing to do revisions if needed.
Approximately 2–4 pages in length with double-spacing and 12-point Times New Roman font.
 
 
FOSTER RELATIONSHIPS INSTRUCTIONS AND RESOURCES
 
CITATION HELP
https://learn.snhu.edu/d2l/le/content/854416/viewContent/14570125/View
MANAGEMENT THEORIES UNIT (The Little Book of Big Management Theories)
https://learning.oreilly.com/library/view/the-little-book/9781292200644/html/chapter-048.html?sso_link=yes&sso_link_from=SNHU
https://learning.oreilly.com/library/view/the-little-book/9781292200644/html/chapter-051.html?sso_link=yes&sso_link_from=SNHU
https://learning.oreilly.com/library/view/the-little-book/9781292200644/html/chapter-049.html?sso_link=yes&sso_link_from=SNHU
https://learning.oreilly.com/library/view/the-little-book/9781292200644/html/chapter-053.html?sso_link=yes&sso_link_from=SNHU
https://scholar.flatworldknowledge.com/books/7635/wrenchorgcomm_1.0-ch09_s01/read

https://ebookcentral-proquest-com.ezproxy.snhu.edu/lib/snhu-ebooks/reader.action?ppg=207&docID=1635366&tm=1538747178104
TEAMS DEVELOPMENT MODELS UNIT
https://www.proquest.com/docview/1815500171?accountid=3783
https://fod-infobase-com.ezproxy.snhu.edu/p_ViewVideo.aspx?xtid=129071
https://fod-infobase-com.ezproxy.snhu.edu/p_ViewVideo.aspx?xtid=52673
https://ebookcentral-proquest-com.ezproxy.snhu.edu/lib/snhu-ebooks/reader.action?ppg=205&docID=4413730&tm=1538953957168
https://www.proquest.com/docview/1761637742?accountid=3783
https://www.wrike.com/blog/6-different-team-effectiveness-models/
 
 
MOTIVATING EMPLOYEES’ UNIT
https://scholar.flatworldknowledge.com/books/31289/fwk-122425-ch05b_s01/read
https://scholar.flatworldknowledge.com/books/31289/fwk-122425-ch06_s01/read
GOAL ALIGNMENT UNIT
https://www.proquest.com/docview/2085005480?accountid=3783
https://scholar.flatworldknowledge.com/books/31289/fwk-122425-ch06_s02/read

https://ebookcentral-proquest-com.ezproxy.snhu.edu/lib/snhu-ebooks/reader.action?ppg=49&docID=4836524&tm=1538930383080
https://ebookcentral-proquest-com.ezproxy.snhu.edu/lib/snhu-ebooks/reader.action?ppg=167&docID=4836524&tm=1540561743043
MANAGING DIVERSE TEAMS UNIT
https://scholar.flatworldknowledge.com/books/31289/fwk-122425-ch02a_s01/read (SECTION 2.1,2.2,2.3,2.4,2.5, and 2.6)
https://www.ted.com/talks/rocio_lorenzo_how_diversity_makes_teams_more_innovative?utm_campaign=tedspread&utm_medium=referral&utm_source=tedcomshare
https://www.proquest.com/docview/2090614250?accountid=3783
https://www.proquest.com/docview/1690035381?accountid=3783
https://www.proquest.com/docview/213682507?accountid=3783
 
  
Scenario
You work as a manager for J. Fernandez Marketing. In this role, you support team leads who will manage new teams within an organizational restructure. This will also support the continued success of the firm, as marketing representatives will be working on a variety of different project teams over a given period of time based on assignments and contracts. To prepare for the change, your manager, Jose Fernandez, has asked you to create a job aid to support team leads in developing relationships within and across teams to ensure effectiveness.

Fernandez Marketing Company Overview
Fernandez Marketing is a marketing firm located in a large metropolitan city. The firm develops and executes marketing plans for businesses and large corporations. It has experienced significant growth recently, and a new initiative to restructure the organization will enable it to develop agile and interdepartmental project teams that function more efficiently.

Company Goals and Vision
As you consider practices such as relationship mapping for maintaining goal alignment across departments and within stakeholder groups, consider how a common set of goals will help to support cross-departmental teams.
Vision
Develop world-class marketing campaigns that tell a captivating story
Goals

Increase the number of marketing projects the company develops by 5% by increasing efficiencies internally
Attract and develop talented teams to create and deploy high-quality, successful marketing campaigns

Team Development Needs
Upper management has asked you to explain and recommend managerial theories and discuss team models as they relate to effectively managing teams. With the organizational restructure, most team members will be working on different teams with different team leads and management. Here are a few key points to keep in mind:

Teams consist of an approximately 50/50 mix of “veteran” and new team members
Diverse groups are represented across all teams
Teams consist of representatives across all functional areas

Typical Team Make-up
While project needs may vary, a typical project team consists of the following people and roles. As you consider management theories and team models that should be addressed in the job aid, consider what is most appropriate based on factors such as team sizes and roles.

Team Lead (1)
The team lead supports the team in managing day-to-day tasks. He or she holds meetings and checks in with team members to measure progress. The team lead determines when additional resources and interventions are needed and provides what is needed.

Marketing Representatives (2–4)
Marketing representatives develop a marketing campaign plan based on the client’s provided specifications. More marketing representatives are typically added for projects that have multiple elements, such as social media, television, and international campaigns. The work is divided among the marketing representatives on the team.
Digital Media Managers (1–2)
Digital media managers oversee the creation of the digital media products, such as advertisements and social media posts, based on the information in the marketing campaign plan.
Graphic Designers (2–4)
Graphic designers create the visual elements necessary to convey the intended message of the marketing campaign.
Copywriters/Editors (1–2)
Copywriters/editors are responsible for copywriting and review of all content that is produced for accuracy and style.

Directions
Your boss, Jose, would like you to develop a job aid that will support consistency in organizational approaches, using management theories and team building models to support team leads. He asked that your job aid address the following:
Management Theories: Use the information in the scenario to apply appropriate management theories to support a cohesive approach to leading teams and fostering relationships within teams and cross-departmentally. Note that managers are interested in applicable management theories and team models to influence their subordinate managers. You may describe one to two theories and models for consideration.

Describe relevant management theories, highlighting specific theories for supporting management in leading effective teams. Include the following in your response:

How will these specific management theories support the organization in fostering relationships within teams?
How will these specific management theories support the organization in fostering cross-departmental relationships?

Team Models: Use the information in the scenario to apply 1–2 appropriate team models to support a cohesive approach to leading teams and fostering relationships within teams and cross-departmentally.

Describe team models, highlighting specific models applicable to the organization for supporting relationships across and among teams. Include the following in your response:

How will these specific team models support the organization in fostering relationships within cross-functional teams?

Supporting Team Success

Discuss intrinsic and extrinsic motivational factors for their influence on team effectiveness. Include the following in your response:

How do management theories and team models consider strategies for motivating teams?

Discuss the use of relationship mapping for maintaining goal alignment across departments and stakeholders
Discuss the strengths of team diversity for informing management approaches and enhancing strengths

What to Submit
Every project has a deliverable or deliverables, which are the files that must be submitted before your project can be assessed. For this project, you must submit the following:
Job Aid
Your job aid should be approximately 2–4 pages in length with double-spacing and 12-point Times New Roman font.
 
 
MGT-30147BestPracticesforDevelopingaJobAid

Assignment status: Solved by our experts

>>>Click here to get this paper written at the best price. 100% Custom, 0% plagiarism.<<<

Leave a Reply

Your email address will not be published. Required fields are marked *